How to Use a ListServ to Reach New Clients and Improve Your Marketing Results

Connecting with and engaging your target audience is at the core of any successful marketing strategy. Although there many ways that today’s businesses accomplish these and other goals, the use of a ListServ is one of the most overlooked strategies available. As a result, many law firms miss out on an opportunity to increase their brand’s reach and generate new clients for their practices. Knowing how to use a ListServ effectively provides you with greater insight into your target market while generating more revenue for your practice.